MISSION BAY PERFORMANCE PADDLERS
Building a strong personal brand can be just as valuable than even winning a medal for some athletes, as it can lead to long-term financial opportunities. To achieve this, the Olympic Kayak team, Mission Bay Performance Paddlers, required a strong identity that embodies the United States' spirit and the athletes' resilience. A three-color logo was designed to enhance the appeal of marketing materials and merchandise.
Services: Graphic Design / Logo Design



Successful Solutions & Outcomes
The strategy features visually appealing, high-contrast photography along with a classic logo that can be utilized in a single color across multiple platforms such as packaging, print, social media, and websites. A responsive online store and reporting system specifically designed for their meal delivery operations was created. Consequently, weekly orders increased by over 200%, while administrative hours decreased by more than 80%. This streamlined delivery process not only enhanced efficiency but also helped retain a customer base of hundreds each week.

Successful Solutions & Outcomes
The strategy features visually appealing, high-contrast photography along with a classic logo that can be utilized in a single color across multiple platforms such as packaging, print, social media, and websites. A responsive online store and reporting system specifically designed for their meal delivery operations was created. Consequently, weekly orders increased by over 200%, while administrative hours decreased by more than 80%. This streamlined delivery process not only enhanced efficiency but also helped retain a customer base of hundreds each week.







